Saturday, July 11, 2009

Which Affiliate Marketing Program Should I Choose?

Lots of people are interested in home businesses to make a little extra cash, to help pay the monthly bills, or to create financial freedom and security.

Either way, internet businesses can help you.Don't waste your time on losing opportunities or scams.

I used the following model to select my internet marketing business - a similar process should work for you as well.

Step 1:  Identify Home Business Opportunities

You can easily surf the Net to identify interesting opportunities and obtain their basic information. Use this list to filter business possibilities before spending your money on them.

Step 2:  Evaluate Selected Business Opportunities

1.       Legal?

Don't be fooled by opportunities that sound too good to be true - they probably are.  .

2.Popular Product?

Is there a big enough demand for the product?You'll need a large potential market.

What we want is a large, hungry, market that will buy from us now; and buy additional products later as well.

3.Adequate Profits?

High profit margin products work best?Remember to consider the impact of advertising and start-up expenses.

4.Competition?

Is your price competitive.

Similarly, it is very difficult to make a sale if you can't even get your potential customer's attention.

5.Realistic Commissions?

Can you make a profit without an army of customers?Could that really happen?

Is the proposed commission reasonable? Will your time be adequately compensated?

6.       Labor Intensive?

I'm looking for a business that will be able to run on autopilot after start-up.I'm ready to "semi-retire"; I want a business that will be largely independent of my personal time and energy.

The best home businesses I've seen have systems and processes that will work for you 7x24x365 – whether you're spending the day at the beach with your kids, laid up in the hospital, or sailing around the world.

7.Qualified Prospects?

Your business will require an ongoing supply of new prospects.  For "brick-and-mortar" stores, the key has always been "Location-Location-Location," but for online businesses, the key is targeted traffic.

Will your up line help send you quality traffic?

8.       Generous Training?

Don't try to re-invent the wheel, take lessons from the experts and seek out training.  You could muddle along on your own, but such an approach is more likely to fail than succeed.

So, another key is to make sure that your sponsor provides adequate training.

9.Available Technical Support?

Any business these days requires computers somewhere along the way.  If you're doing any form of internet marketing, that computer will likely be yours.

For internet marketing businesses, a lot of the technical support will be needed up-front, getting your system set up before you can even start doing the business.Good technical support can really help your success.

10.   Customer / Sales Support

Regardless of the product you end up selling, there may be problems, returns, changes, upgrades, etc. involved.  Be sure that you have adequate back office support from your up line so that you can deal effectively with any problem that might come up with your customer's use of the product(s) you've sold them.

Look for businesses that also include customer and sales support.   Some will even help you close the sales – those rate really high in my personal scorecard because I simply hate having to make cold calls, or deal with phones, in general.

Step 3: Take Action

Winners act; losers don't.  So, if you want to join the winners rather than losers, use this checklist, and then. Don't wait, act now to secure your future.

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